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Enter Syllabus

Intro to Product Management: Discover, Design, Build, and Control

Business Orientation

3 Hours

Product management might seem like an open minefield. As Product Managers, you have to identify problems with the product, design innovative solutions, lead the building process, and maintain it—all in minimum time with maximum effect. In this Jolt, you'll learn the process of creating MVPs (Market-Ready-Products). You will practice battle-tested tools, myth-busting insights, and tailored advice to get you started. At the end of this Jolt, you will gain a better and more methodological approach to business, data, and UX.

Lean Startup: How to Build & Launch a New Product

Business Orientation

1.5 Hours

Running a Startup or a new product means, before everything, uncertainty. In a restless world that moves fast and changes all the time, a new approach is required to build a successful, adaptive business. In this Jolt, you will explore the methodology described in the bestseller that started a movement - 'The Lean Startup' - to see how it can make any venture, initiative, and product successful and viable over time. You will learn how to discover what customers want using MVP and validated learning, validate a company's business model during all the product life cycle, and invest your efforts only in products that people will love and use.

Buyer Personas: Understanding Your Consumers Better

Business Orientation

3 Hours

Personalization is all about tailoring a product to specific consumer needs. The more precise it is, the greater the chance consumers won't accept living without it! In this workshop, you will put yourself in the shoes of your consumers. You will learn techniques to best define personas that truly represent the segments of the target audience.

An Essential Guide to Unit Economics for Startups

Business Orientation

3 Hours

How do you ACTUALLY measure the progress of a startup? Between the "I have an idea" phase and the dreamy exit, there are so many numbers, Excel sheets, and metrics that can be both highly important and very distracting. As your business grows, you will realize precisely how many things you need to measure regularly for you to meet your goals. And new words and acronyms will keep on coming: KPI, LTV, Cohort Retention, Vanity Metrics, Unit Economics, Business Model, and more. At the end of this workshop, you will be familiar with the technical-accounting concepts that drive the company's strategy.

Marketing Channels: Smart Ways to Get Traction

Business Orientation

3 Hours

In this workshop, you'll learn how to free yourself from preconceptions around what marketing channels “work” for your business and identify the best method to attract as many customers as possible. To do this, we'll look at 19 marketing channels and use a tool to help narrow these down to the magic one (or two) channels that will be your growth levers. * Based on the bestseller 'Traction: How Any Startup Can Achieve Explosive Customer Growth' *

Market Research: Identify your Unique Business Advantage

Business Orientation

3 Hours

As markets become more competitive, businesses need to research the market and identify their unique advantage in the face of competition. In this Jolt, you will learn the steps for conducting professional market research, without falling into misleading biases and facts. By following a well-defined process, you will be able to perform market research that reflects the real market situation, map competitors, and target market positioning.

Business Model Canvas: Determine the Nine Key Segments of Your Business

Business Orientation

3 Hours

In this workshop, you learn how to apply the Business Model Canvas to your organizations to decipher your venture’s value proposition. The Business Model Canvas is strategic management and lean startup template for developing new or documenting existing business models. It is a visual chart with elements describing a venture’s value propositions to different customers, customer relations and channels, activities and resources, partnerships, revenue, and cost structures.

SWOT: How to Make Strategic Business Decisions

Business Orientation

1.5 Hours

A SWOT Analysis is a simple, yet powerful tool for developing business strategy. It forces you to look at your business' strengths, weaknesses, opportunities, and threats - and come up with a solid plan for growing your business. In this Jolt, you will learn what a SWOT Analysis is and how to use it effectively when making strategic decisions. You'll also discuss when is most appropriate to use this model, and how to set the optimal conditions for it to be effective. Use this model to leverage your strengths and opportunities while minimizing your weaknesses and threats in the market.

Storytelling Techniques for Business

Startup Skills

3 Hours

Storytelling is the foundation of marketing campaigns, investor pitches, team building, and basically everything. When people make a decision, they, intentionally or unintentionally, search for a story. The challenge begins when you don't know how to explain what your team or business does, which results in others getting what you want. In this Jolt, you'll learn three techniques for turning a message into a compelling story. You'll apply each technique, craft stories that inspire action, and provide feedback.

Digital Orientation

Startup Skills

1.5 Hours

This session will cover the key digital tools required for the course.

Fundamental Techniques for Influencing Others

Startup Skills

3 Hours

In the book How to Win Friends and Influence People, writer Dale Carnegie provides powerful techniques to get what you want from other people. In this Jolt, you will explore and practice the most recommended techniques this book has to offer. You will learn what it takes to be liked, convince other people to believe what you are telling them, and motivate people from a leadership position.

Google Sheets: Work with Data More Effectively

Startup Skills

3 Hours

The skill of analyzing data (often with Google Sheets or Excel) has become an integral demand in business. Still, most people are hesitant when having to work with these programs. In this workshop, you will learn: How to fill in, sort, and search for data at minimum time, how to use critical functions, including VLOOKUP, which will help you retrieve data efficiently, creating a PIVOT table to analyze data. Why Google Sheets? We chose to teach data analysis using this program because you can easily collaborate on it and share it. Nevertheless, these functions and formulas apply to Excel and other spreadsheet programs.

Work Smarter, Not Harder: Best Practices for Managing your Time and Energy

Startup Skills

3 Hours

“I know what I should do to be more productive, but I just don’t do it.” Sounds familiar? We all want to be more productive on a daily basis. Get more done in less time, increase our output, and be able to focus on our daily tasks, with high energy. In this workshop, we'll show you exactly how to master your day using tactics to boost your productivity, focus and energy.

Business English Essentials for Non-Native Speakers

Startup Skills

3 Hours

In today’s ever-changing, globalized, technology-driven world, where career paths are dynamic, the importance of English fluency has increased further yet. In this new, more fluid employment marketplace, individuals often move from one workplace to the next every couple of years, acquiring new skills and shifting their sights to the next challenge. Fundamental to our mobility is the ability to communicate with our colleagues, managers, subordinates and business counterparts in clear, understandable and precise professional English. In this Jolt, we’ll focus on the five core elements of spoken business English: Fluency in the language Business vocabulary and idioms Accurate and sophisticated grammar Intercultural competence Reduced native accent

Data Visualization

Startup Skills

3 Hours

In this workshop you'll learn how to translate data insights into compelling visual stories for other key audiences: Customers, teams with different specialisms, senior stakeholders, journalists, investors, or the wider public. The workshop will give you skills and principles so that by the end, you can apply it on the simplest PowerPoint chart, or on more complex interactive visualizations. The workshop is a mix of a formal presentation, group discussion, and practical exercises. You'll leave this workshop having planned, designed, and refined your own visualization.

Manage Projects Using Monday.com

Startup Skills

1.5 Hours

Everything is a project. The question is, how well you execute it. In this workshop, you will learn the best practices for managing projects using the collaborative platform of Monday.com, you will practice solving real PM problems and visualize it on your boards. At the end of this workshop, you will be able to leverage collaboration platforms to manage any project and advance the values you wish to see in your team's projects.

Presentation Design: How to Turn Information Overload into One Clear Message

Startup Skills

3 Hours

Your business ideas are worth nothing if you're unable to convey them effectively. Whether you're presenting at a big conference or your team's daily standup, your goal is to make people remember what you say and do what you want them to do. Learn a four-step framework for designing powerful presentations: 1. Formulating a clear and concise message 2. Turning your message into a compelling story 3. Organizing content into a structured slide-deck 4. Designing slides that strengthen your message * You'll be using Google Slides throughout the Jolt to practice the framework. *

Speak Like a Pro: How to Master Public Speaking

Startup Skills

3 Hours

Getting people's attention and making them listen to your message is one of the essential skills in the job world today. In this workshop, we will explore the ‘must-have’ ingredients for mastering your public speaking skill that is relevant in every setting.

Tech Overview

Career

1.5 Hours

What do we mean when we say Tech or Startup? What is the organizational structure of startups? What is the difference between B2C and B2B? And what verticals will I find this industry? This is the first step in planning your way into tech.

Tech for Non-Techies

Career

1.5 Hours

A good map can be crucial when taking your first steps in the tech industry. In this workshop you will get familiar with the types of organizations in the Tech Space - and the common roles & responsibilities you can find. We will dive deeper into the different aspects of the most common roles and what you need to prepare to get your foot in the door.

Repurposing: What Tech Job is Right for Me?

Career

1.5 Hours

You'll meet a career development expert for a one-on-one meeting at the beginning of the course. The expert will help you identify the tech position is that right for you and give feedback on your progress throughout the course.

Career Barrier & Strengths

Career

3 Hours

Figuring out what you want to do with your career can be daunting. You’ve done your research, you’ve been to career fairs, you’ve looked at job boards, and you’ve listened to advice from your nearest and dearest. But you are no closer to making a decision. The nagging question keeps coming back to you: How do I know which career is right for me? This workshop will provide you with perspectives, techniques, tools, and ideas that help you move forward with the career journey that is right for you. It's not about creating beautiful CVs or preparing to ace the interview. Nor is it about exploring the job market or looking at different professions. It’s about taking a step back from all that and working out what career success means to you. It’s about drilling down to really understand what your motivations and values are when it comes to career choice. It’s about acknowledging not only your skill set but also your personality when it comes to finding the right job for you. Then, it’s about taking actionable steps to develop your chosen career path.

Create a Stand-Out CV

Career

1.5 Hours

We all hate CVs, but they are a necessary evil… A snapshot of our professional path to date to help us get to where we want to be, but HOW to create it and WHAT are the important sections? Recruiters spend not more than 30 seconds per resume! You have to stand out and make the right first impression. In this workshop you'll learn the recruiter's perspective and how to maximize your CV accordingly.

How to Build an Impactful LinkedIn Profile

Career

1.5 Hours

In this workshop, you will walk through the different use cases of LinkedIn, break down the elements of the member profile, and gain best practices to help you achieve your goals on the platform. At the end of this workshop, you will be able to tell your professional story in a compelling manner and tailor it to your career path.

How to Elevate your Personal Brand Online

Career

1.5 Hours

Personal branding is all about creating opportunities. The thing is, you have to build and maintain your brand smart to get them. So, how do you talk about yourself online with confidence (but without sounding salesly)? And, how do you share content effectively without spending too much of your time every day?

Get Ready for Your Next Job Interview

Career

1.5 Hours

The recruiting processes in Hi-Tech companies are harder than ever. Most of the time, many candidates apply to a specific position, and you need to stand out. It starts with preparing a professional & appealing CV that suits the role you are applying to and later on gaining the knowledge and right skills to pass interviews. In this Jolt, you'll discover the structure of the recruiting process and the importance of understanding the role you are applying for. You'll learn how to present yourself as the most suitable candidate and practice how to answer tough character questions. You'll also get a deep understanding of the interviewer's perspective.

How to Negotiate your Next Salary

Career

1.5 Hours

Do you dread salary negotiations? Is it because of fear of rejection or of the feeling that something is non-negotiable? This Jolt will help you identify negotiation barriers, prepare effectively for salary negotiations, and avoid common mistakes. You will learn the process and tools of effective salary negotiations. Whether it's for a new job or your existing role, become comfortable negotiating your salary and asking for what you deserve. You will learn the process and tools of effective salary negotiations. Whether it's a new job or your existing role, become comfortable negotiating your salary and asking for what you deserve.

Career Transformation Project

Career

6 Hours

The course is designed to give you all the tools, experience & hacks you need to start a new professional chapter in tech. Your project is to: Find the position & field you will apply for in the future, and understand it thoroughly. Put together your professional story - a story you will share in real interviews, to real industry experts / HR recruiters. You'll also prepare a slide deck that will be a part of your presentation and your online professional profile and present it. At the end of the course, you will pitch your experience, competence, and interests to a panel of experts. By acing this pitch, you’ll be ready to overcome every professional challenge you might face when searching and applying for your desired positions in tech.

Enter Project

Sales

6 Hours

Speaker Panels: Meet Sales Experts

Sales

1.5 Hours

Mental Strength: How to Reduce Stress as salespeople

Sales

1.5 Hours

Overcoming Customer Objections & Conflicts

Sales

3 Hours

Salesforce Demo

Sales

3 Hours

Building & Managing a Basic Pipeline

Sales

1.5 Hours

Sales Handover Process

Sales

1.5 Hours

Sales Interactions

Sales

3 Hours

Lead Nurturing & Qualification

Sales

1.5 Hours

Sales Questioning Techniques

Sales

1.5 Hours

Cold Outbound via LinkedIn & Email

Sales

1.5 Hours

Prospecting

Sales

1.5 Hours

The Influence Model: How to Create Business Relationships

Sales

3 Hours

Sales Team Overview

Sales

1.5 Hours

Management & Leadership Post-graduate Mini-course

For an additional £1,090

Compatibility will be assessed during Consultation Session

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Enter Syllabus

PoMa Syllabus

Switch Syllabus

Career Development
1.5 Hours
Tech Overview

What do we mean when we say Tech or Startup? What is the organizational structure of startups? What is the difference between B2C and B2B? And what verticals will I find this industry? This is the first step in planning your way into tech.

Career Development
3 Hours
Career Barrier & Strengths

Figuring out what you want to do with your career can be daunting. You’ve done your research, you’ve been to career fairs, you’ve looked at job boards, and you’ve listened to advice from your nearest and dearest. But you are no closer to making a decision. The nagging question keeps coming back to you: How do I know which career is right for me? This workshop will provide you with perspectives, techniques, tools, and ideas that help you move forward with the career journey that is right for you. It's not about creating beautiful CVs or preparing to ace the interview. Nor is it about exploring the job market or looking at different professions. It’s about taking a step back from all that and working out what career success means to you. It’s about drilling down to really understand what your motivations and values are when it comes to career choice. It’s about acknowledging not only your skill set but also your personality when it comes to finding the right job for you. Then, it’s about taking actionable steps to develop your chosen career path.

Career Development
1.5 Hours
Create a Stand-Out CV

We all hate CVs, but they are a necessary evil… A snapshot of our professional path to date to help us get to where we want to be, but HOW to create it and WHAT are the important sections? Recruiters spend not more than 30 seconds per resume! You have to stand out and make the right first impression. In this workshop you'll learn the recruiter's perspective and how to maximize your CV accordingly.

Career Development
1.5 Hours
How to Build an Impactful LinkedIn Profile

In this workshop, you will walk through the different use cases of LinkedIn, break down the elements of the member profile, and gain best practices to help you achieve your goals on the platform. At the end of this workshop, you will be able to tell your professional story in a compelling manner and tailor it to your career path.

Career Development
1.5 Hours
Get Ready for Your Next Job Interview

The recruiting processes in Hi-Tech companies are harder than ever. Most of the time, many candidates apply to a specific position, and you need to stand out. It starts with preparing a professional & appealing CV that suits the role you are applying to and later on gaining the knowledge and right skills to pass interviews. In this Jolt, you'll discover the structure of the recruiting process and the importance of understanding the role you are applying for. You'll learn how to present yourself as the most suitable candidate and practice how to answer tough character questions. You'll also get a deep understanding of the interviewer's perspective.

Career Development
1.5 Hours
How to Elevate your Personal Brand Online

Personal branding is all about creating opportunities. The thing is, you have to build and maintain your brand smart to get them. So, how do you talk about yourself online with confidence (but without sounding salesly)? And, how do you share content effectively without spending too much of your time every day?

Business Orientation
1.5 Hours
Lean Startup: How to Build & Launch a New Product

Running a Startup or a new product means, before everything, uncertainty. In a restless world that moves fast and changes all the time, a new approach is required to build a successful, adaptive business. In this Jolt, you will explore the methodology described in the bestseller that started a movement - 'The Lean Startup' - to see how it can make any venture, initiative, and product successful and viable over time. You will learn how to discover what customers want using MVP and validated learning, validate a company's business model during all the product life cycle, and invest your efforts only in products that people will love and use.

Business Orientation
3 Hours
An Essential Guide to Unit Economics for Startups

How do you ACTUALLY measure the progress of a startup? Between the "I have an idea" phase and the dreamy exit, there are so many numbers, Excel sheets, and metrics that can be both highly important and very distracting. As your business grows, you will realize precisely how many things you need to measure regularly for you to meet your goals. And new words and acronyms will keep on coming: KPI, LTV, Cohort Retention, Vanity Metrics, Unit Economics, Business Model, and more. At the end of this workshop, you will be familiar with the technical-accounting concepts that drive the company's strategy.

Business Orientation
3 Hours
Market Research: Identify your Unique Business Advantage

As markets become more competitive, businesses need to research the market and identify their unique advantage in the face of competition. In this Jolt, you will learn the steps for conducting professional market research, without falling into misleading biases and facts. By following a well-defined process, you will be able to perform market research that reflects the real market situation, map competitors, and target market positioning.

Business Orientation
3 Hours
Business Model Canvas: Determine the Nine Key Segments of Your Business

In this workshop, you learn how to apply the Business Model Canvas to your organizations to decipher your venture’s value proposition. The Business Model Canvas is strategic management and lean startup template for developing new or documenting existing business models. It is a visual chart with elements describing a venture’s value propositions to different customers, customer relations and channels, activities and resources, partnerships, revenue, and cost structures.

Business Orientation
1.5 Hours
SWOT: How to Make Strategic Business Decisions

A SWOT Analysis is a simple, yet powerful tool for developing business strategy. It forces you to look at your business' strengths, weaknesses, opportunities, and threats - and come up with a solid plan for growing your business. In this Jolt, you will learn what a SWOT Analysis is and how to use it effectively when making strategic decisions. You'll also discuss when is most appropriate to use this model, and how to set the optimal conditions for it to be effective. Use this model to leverage your strengths and opportunities while minimizing your weaknesses and threats in the market.

Business Orientation
3 Hours
Intro to Product Management: Discover, Design, Build, and Control

Product management might seem like an open minefield. As Product Managers, you have to identify problems with the product, design innovative solutions, lead the building process, and maintain it—all in minimum time with maximum effect. In this Jolt, you'll learn the process of creating MVPs (Market-Ready-Products). You will practice battle-tested tools, myth-busting insights, and tailored advice to get you started. At the end of this Jolt, you will gain a better and more methodological approach to business, data, and UX.

Business Orientation
3 Hours
Buyer Personas: Understanding Your Consumers Better

Personalization is all about tailoring a product to specific consumer needs. The more precise it is, the greater the chance consumers won't accept living without it! In this workshop, you will put yourself in the shoes of your consumers. You will learn techniques to best define personas that truly represent the segments of the target audience.

Business Orientation
3 Hours
Marketing Channels: Smart Ways to Get Traction

In this workshop, you'll learn how to free yourself from preconceptions around what marketing channels “work” for your business and identify the best method to attract as many customers as possible. To do this, we'll look at 19 marketing channels and use a tool to help narrow these down to the magic one (or two) channels that will be your growth levers. * Based on the bestseller 'Traction: How Any Startup Can Achieve Explosive Customer Growth' *

Sales
1.5 Hours
Sales Team Overview

Sales
3 Hours
The Influence Model: How to Create Business Relationships

Sales
1.5 Hours
Prospecting

Sales
1.5 Hours
Cold Outbound via LinkedIn & Email

Sales
1.5 Hours
Sales Questioning Techniques

Sales
1.5 Hours
Lead Nurturing & Qualification

Sales
3 Hours
Sales Interactions

Sales
1.5 Hours
Sales Handover Process

Sales
1.5 Hours
Building & Managing a Basic Pipeline

Sales
3 Hours
Salesforce Demo

Sales
3 Hours
Overcoming Customer Objections & Conflicts

Sales
1.5 Hours
Mental Strength: How to Reduce Stress as salespeople

Sales
1.5 Hours
Speaker Panels: Meet Sales Experts

Sales
6 Hours
Enter Project

Startup Skills
1.5 Hours
Digital Orientation

This session will cover the key digital tools required for the course.

Startup Skills
3 Hours
Fundamental Techniques for Influencing Others

In the book How to Win Friends and Influence People, writer Dale Carnegie provides powerful techniques to get what you want from other people. In this Jolt, you will explore and practice the most recommended techniques this book has to offer. You will learn what it takes to be liked, convince other people to believe what you are telling them, and motivate people from a leadership position.

Startup Skills
3 Hours
Business English Essentials for Non-Native Speakers

In today’s ever-changing, globalized, technology-driven world, where career paths are dynamic, the importance of English fluency has increased further yet. In this new, more fluid employment marketplace, individuals often move from one workplace to the next every couple of years, acquiring new skills and shifting their sights to the next challenge. Fundamental to our mobility is the ability to communicate with our colleagues, managers, subordinates and business counterparts in clear, understandable and precise professional English. In this Jolt, we’ll focus on the five core elements of spoken business English: Fluency in the language Business vocabulary and idioms Accurate and sophisticated grammar Intercultural competence Reduced native accent

Startup Skills
3 Hours
Presentation Design: How to Turn Information Overload into One Clear Message

Your business ideas are worth nothing if you're unable to convey them effectively. Whether you're presenting at a big conference or your team's daily standup, your goal is to make people remember what you say and do what you want them to do. Learn a four-step framework for designing powerful presentations: 1. Formulating a clear and concise message 2. Turning your message into a compelling story 3. Organizing content into a structured slide-deck 4. Designing slides that strengthen your message * You'll be using Google Slides throughout the Jolt to practice the framework. *

Startup Skills
3 Hours
Speak Like a Pro: How to Master Public Speaking

Getting people's attention and making them listen to your message is one of the essential skills in the job world today. In this workshop, we will explore the ‘must-have’ ingredients for mastering your public speaking skill that is relevant in every setting.

Startup Skills
3 Hours
Storytelling Techniques for Business

Storytelling is the foundation of marketing campaigns, investor pitches, team building, and basically everything. When people make a decision, they, intentionally or unintentionally, search for a story. The challenge begins when you don't know how to explain what your team or business does, which results in others getting what you want. In this Jolt, you'll learn three techniques for turning a message into a compelling story. You'll apply each technique, craft stories that inspire action, and provide feedback.

Startup Skills
3 Hours
Work Smarter, Not Harder: Best Practices for Managing your Time and Energy

“I know what I should do to be more productive, but I just don’t do it.” Sounds familiar? We all want to be more productive on a daily basis. Get more done in less time, increase our output, and be able to focus on our daily tasks, with high energy. In this workshop, we'll show you exactly how to master your day using tactics to boost your productivity, focus and energy.

Startup Skills
1.5 Hours
Manage Projects Using Monday.com

Everything is a project. The question is, how well you execute it. In this workshop, you will learn the best practices for managing projects using the collaborative platform of Monday.com, you will practice solving real PM problems and visualize it on your boards. At the end of this workshop, you will be able to leverage collaboration platforms to manage any project and advance the values you wish to see in your team's projects.

Startup Skills
3 Hours
Google Sheets: Work with Data More Effectively

The skill of analyzing data (often with Google Sheets or Excel) has become an integral demand in business. Still, most people are hesitant when having to work with these programs. In this workshop, you will learn: How to fill in, sort, and search for data at minimum time, how to use critical functions, including VLOOKUP, which will help you retrieve data efficiently, creating a PIVOT table to analyze data. Why Google Sheets? We chose to teach data analysis using this program because you can easily collaborate on it and share it. Nevertheless, these functions and formulas apply to Excel and other spreadsheet programs.

Startup Skills
3 Hours
Data Visualization

In this workshop you'll learn how to translate data insights into compelling visual stories for other key audiences: Customers, teams with different specialisms, senior stakeholders, journalists, investors, or the wider public. The workshop will give you skills and principles so that by the end, you can apply it on the simplest PowerPoint chart, or on more complex interactive visualizations. The workshop is a mix of a formal presentation, group discussion, and practical exercises. You'll leave this workshop having planned, designed, and refined your own visualization.

Business Orientation
1.5 Hours
Lean Startup: How to Build & Launch a New Product

Running a Startup or a new product means, before everything, uncertainty. In a restless world that moves fast and changes all the time, a new approach is required to build a successful, adaptive business. In this Jolt, you will explore the methodology described in the bestseller that started a movement - 'The Lean Startup' - to see how it can make any venture, initiative, and product successful and viable over time. You will learn how to discover what customers want using MVP and validated learning, validate a company's business model during all the product life cycle, and invest your efforts only in products that people will love and use.

Check Your Compatibility →