Your website represents your company. If your website content writing is sloppy, bloated or confusing, you’re going to lose sales,
no matter how good your product and services are. On the other hand, great web writing can help you across the board.
Your blog posts will earn more shares, your pages will earn backlinks and your site will start to earn trust the moment visitors surf on.
Your web visitors are hunting for information or a product to buy – just like a hungry panther hunts for his next meal.
They consider two things: Does your website offer what they’re looking for? And can they find it easily?
In this session, we will learn how to create a site that is both beautiful and useful, and fits the purpose for which it was established.
Questions this talk answers:
How do I write content for a website?
What kind of information your visitors need?
How to layer website content?
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