
A recent Forbes study shows that retaining an existing customer could be EIGHT TIMES CHEAPER than acquiring a new one! The key to successful retention is to create a customer experience that is innovative, technological, and most importantly - human.
In this Jolt, you will learn how to illustrate a customer journey map, prioritize your interaction points with customers, and come up with a strategy to improve those interactions. At the end of this Jolt, you will gain a better understanding of how to create that WOW effect for your customers and provide service that is professional and human.
Questions this talk answers:
01
How do you map the customer journey of your business?
02
How do you determine which interaction point with customers to improve?
03
Which techniques to use to improve customer experience?
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