* Bring laptops! You're going to use them :) *
A SWOT Analysis is a simple, yet powerful tool for developing business strategy. It forces you to look at your business' strengths, weaknesses, opportunities, and threats - and come up with a solid plan for growing your business.
In this Jolt, you will learn what a SWOT Analysis is and apply it to your own business. You'll also discuss when is most appropriate to use this model, and how to set the optimal conditions for it to be effective.
Whether you're leading a team, a company, or building your own startup, use this model to leverage your strengths and opportunities while minimizing your weaknesses and threats in the market.
Questions this talk answers:
What are the steps in conducting a SWOT analysis?
For which situations is it appropriate to conduct a SWOT analysis?
How do you define a plan-of-action using the TOWS model?
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