Nov
30
18:00
Intro to Google Ads & Secret Methods
Yaniv Mazor
CMO @ Mazorda Ltd
As an agent of change and digital transformation, Yaniv has spent over 20 years working in Marketing and Sales, and over a decade revolutionizing the way companies engage their audience, clients and people digitally. He has served as an advisor, consultant, and CMO to dozens of leading tech companies in the UK, Israel and Southeast Asia. From running Google and Facebook campaigns to building full-scale growth automation machines that supported multi-million dollar startups, Yaniv now joins Jolt to impart his knowledge on growth marketing.
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Yaniv Mazor
Digital marketing can be a minefield. It's an expensive game to play when you are just starting out, especially if you don’t know where to begin. The sites themselves appear to be user-friendly, making it very easy for you to waste a lot of money on something that will realize little to no impact.
This interactive, actionable workshop will give you the basics you need to know to not just start advertising your business on Google, but how to do it effectively. When done right, digital marketing can be a great way to generate new leads, build your brand and increase sales revenue.
In addition to covering the basics of PPC (Pay-Per-Click) advertising, this Jolt will dive deep into the different types of advertisements and how they work. You'll also cover how to target, re-target and re-market to the correct audiences.
Questions this talk answers:
01
How Do You Pay For Digital Marketing?
02
Which Ad Types Exist On Google Ads?
03
What Is Remarketing/Retargeting On Google Ads?
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See the full programmeYaniv Mazor
CMO @ Mazorda Ltd
About
Yaniv
As an agent of change and digital transformation, Yaniv has spent over 20 years working in Marketing and Sales, and over a decade revolutionizing the way companies engage their audience, clients and people digitally. He has served as an advisor, consultant, and CMO to dozens of leading tech companies in the UK, Israel and Southeast Asia. From running Google and Facebook campaigns to building full-scale growth automation machines that supported multi-million dollar startups, Yaniv now joins Jolt to impart his knowledge on growth marketing.
