Mar
08
17:30

Setting the Right Price for Your Product

Workshop
Hebrew Session
Yitzy Tannenbaum
Product Marketing Manager @ AlgoSec
Yitzy Tannenbaum revels in bringing out-of-the-box ideas to drive GTM strategies and bridge the communication gap between marketing and sales. He previously held sales and marketing positions at IBM, and he is currently the Product Marketing Manager at AlgoSec. Constantly growing in creative vision, Yitzy is a sought after presenter of marketing and technical sessions in cyber and network security, and a regular presenter and speaker at conferences, webinars, and blogs.
More about 
Yitzy Tannenbaum
Pricing is critical to businesses. If you price your product or service too low, you risk losing profits. If you price it too high, you risk losing its attractiveness to customers. The key is to set a price that will maximize revenue without damaging your brand. In this Jolt, you will learn strategies that successful businesses use to price their products and evaluate their effectiveness. You will leave this Jolt prepared to optimize the pricing strategy of your business and tackle the delicate art of pricing.

Questions this talk answers:

01

What Could Go Wrong If You Don't Strategize Pricing For Your Product?

02

How To Use The Boston Matrix To Assess Your Product's Market Share And Growth

03

How To Determine Which Pricing Strategy Is The Best Fit For Your Product

See the full programme

Yitzy Tannenbaum

Product Marketing Manager @ AlgoSec

About
Yitzy
Yitzy Tannenbaum revels in bringing out-of-the-box ideas to drive GTM strategies and bridge the communication gap between marketing and sales. He previously held sales and marketing positions at IBM, and he is currently the Product Marketing Manager at AlgoSec. Constantly growing in creative vision, Yitzy is a sought after presenter of marketing and technical sessions in cyber and network security, and a regular presenter and speaker at conferences, webinars, and blogs.

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