Feb
25
18:45
OKRs: How to Set Business Goals that Aim for Success
Lee Reshef
Marketing Manager @ YouTube
Lee is a marketing manager at Google, working on YouTube ads and leading a global awards program for YouTube. She is an expert on YouTube ads and what makes them work and on building and scaling programs. Lee has a bachelor's degree in psychology and political science and a masters degree in public policy, both from Tel Aviv university. She is advising startups on brand building and storytelling and is a passionate problem solver.
More about
Lee Reshef
The goal-setting methodology of Objectives and Key Results (OKRs) has helped tech giants from Intel to Google achieve explosive growth. In this Jolt, you will learn how huge tech companies use OKRs to generate ambitious yet achievable business plans. This methodology will enable your business to focus on well-defined goals and illustrate a clear path for success.
Questions this talk answers:
01
What Are The Benefits Of Setting OKRs?
02
How Do You Define Objectives And Key Results?
03
How Do You Track And Implement OKRs?
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See the full programmeLee Reshef
Marketing Manager @ YouTube
About
Lee
Lee is a marketing manager at Google, working on YouTube ads and leading a global awards program for YouTube. She is an expert on YouTube ads and what makes them work and on building and scaling programs. Lee has a bachelor's degree in psychology and political science and a masters degree in public policy, both from Tel Aviv university. She is advising startups on brand building and storytelling and is a passionate problem solver.
