** Bring laptops! You're going to use them :) **
Though often overlooked, churn is a huge obstacle in scaling your business. In this Jolt, you will learn the Customer Health Model, which will enable you to identify which customers are at risk, predict potential challenges, and lower churn rates. You will also practice how to measure both retention and churn accurately.
By the end of this Jolt, you will have the tools to generate a Customer Health score for your business and optimise its customers' journey to increase retention.
Questions this talk answers:
How do you calculate retention and churn rates?
How can you design a predictive customer health model?
How can you assess the efficiency of your customer health model?
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