Lean Startup: How to Build & Launch a New Product

Running a Startup or a new product means, before everything, uncertainty. In a restless world that moves fast and changes all the time, a new approach is required to build a successful, adaptive business. In this workshop, we explore the methodology described in the bestseller that started a movement - 'The Lean Startup' - to see how it can make any venture, initiative, and product successful and viable over time. We will learn how to discover what customers really want using MVP and validated learning, validate a company's business model during all the product life cycle, and invest your efforts only in products that people will love and use. Based on The Lean Startup by Eric Ries.