* Bring laptops! You are going to use them :) *
Design is not just about intuition & talent - it is about rules & context, just like a game. In this Jolt, you will learn how to independently design formats you need to create daily, without the help of a professional designer. You will discover and practice a unique method for identifying the graphic language of your company's brand and creating graphic formats that look like a natural part of it. You will also learn how to apply your design knowledge when searching for graphic resources online, to give your design the look & feel of a designer.
At the end of this Jolt, you will gain the confidence to design everyday content that meets your company's needs, using its brand spirit.
Questions this talk answers:
Why should non-designers learn to design?
What are the fundamentals of good design?
How can you design great graphic formats independently?
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