Feb
05
18:30
A/B Testing: Main Principles
Ofir Avigad
Storyteller & Blockchain Veteran @ Freelance
Ofir loves to tell innovative stories in simple terms .
He is a digital nomad, currently travelling the world while Jolting and helping companies grow.
He was featured in Forbes' Israel 30 under 30 list for his work as a co-founder and creator of successful networks and communities.
More about
Ofir Avigad
Businesses continuously seek to optimize their products and increase conversions without taking unnecessary risks. The challenge is that you are NOT the user of your product and therefore, cannot genuinely foresee how users will interact with it.
In this Jolt, you will learn the basics of A/B Testing - a method for comparing two or more versions of a webpage or app against each other to determine which one performs better. Join this Jolt to gain a simple yet powerful experimental tool that enables you to target for maximum effect at minimum resources.
Questions this talk answers:
01
How To Identify Potential Points For Improvement In Your Product
02
How To Define Efficient Yet Meaningful Tests
03
How To Run Tests And Apply The Winning Variations
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See the full programmeOfir Avigad
Storyteller & Blockchain Veteran @ Freelance
About
Ofir
Ofir loves to tell innovative stories in simple terms .
He is a digital nomad, currently travelling the world while Jolting and helping companies grow.
He was featured in Forbes' Israel 30 under 30 list for his work as a co-founder and creator of successful networks and communities.
