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How do you conduct a keyword research?
How do you choose the right keywords to focus on?
How do you create content in a Google-friendly way?
Search Engine Optimization (SEO) is a zero-sum game. Your website either appears on the first page of search results, or it doesn't exist, as 75% of searchers never go past the first page of search results. To rank high in search results, you need to know what your audience is searching for online. In this session, you'll learn an SEO framework for attracting relevant website traffic:
* Keyword research- reveal what info your target audience is searching for online.
* Content strategy - choose the keywords that will deliver best results on search engines.
* On-Page optimization- guidelines for creating content in a Google friendly way.
This session is perfect for those interested in incorporating SEO into their business' efforts or doing it on their own.
The rich text element allows you to create and format headings, paragraphs, blockquotes, images, and video all in one place instead of having to add and format them individually. Just double-click and easily create content.
A rich text element can be used with static or dynamic content. For static content, just drop it into any page and begin editing. For dynamic content, add a rich text field to any collection and then connect a rich text element to that field in the settings panel. Voila!
Headings, paragraphs, blockquotes, figures, images, and figure captions can all be styled after a class is added to the rich text element using the "When inside of" nested selector system.
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How do you conduct a keyword research?
How do you choose the right keywords to focus on?
How do you create content in a Google-friendly way?
Search Engine Optimization (SEO) is a zero-sum game. Your website either appears on the first page of search results, or it doesn't exist, as 75% of searchers never go past the first page of search results. To rank high in search results, you need to know what your audience is searching for online. In this session, you'll learn an SEO framework for attracting relevant website traffic:
* Keyword research- reveal what info your target audience is searching for online.
* Content strategy - choose the keywords that will deliver best results on search engines.
* On-Page optimization- guidelines for creating content in a Google friendly way.
This session is perfect for those interested in incorporating SEO into their business' efforts or doing it on their own.
