Wednesday, November 2nd
19:00

Go-to-market strategy

Manufacturing pyramid and customer persona
Adam Weiss
Director of Strategy and Business Development @ Mobileye

After the first webinar about what go-to-market strategy is and how companies should engage with customers to convince them to buy their product or service and gain a competitive advantage, Adam Weiss is going to host another webinar.

In this second session, Adam will discuss customer personas and the manufacturing pyramid, and how these affect the way we communicate our value proposition to the world.

The UK tech boom is creating one billion-pound company every week — and is gaining leadership status alongside Silicon Valley as one of the world’s top tech capitals.

In the first half of this year alone the UK’s tech sector saw the creation of 20 of these ‘unicorn’ companies — a feat that previously took 24 years to reach.

And for a young and talented person, now is the time to reap the benefits.

So for a graduate just starting out, or a more experienced candidate looking to make a career switch, how do you know what job is right for you? 

And what if you have no technical experience?

Join industry experts from JoyTunes, Juno and Similarweb for a panel discussion on:

  • Why you don’t need to be a techie to work in tech
  • What tech companies are actually looking for when they hire new talent
  • How to figure out what job is right for you — whether it's sales, marketing or analytics

Adam Weiss

Director of Strategy and Business Development @ Mobileye

Adam Weiss is responsible for the business and go-to-market strategy of Mobileye's Data Division. Before that Weiss worked as a strategy and marketing consultant for BBDO, a PR account manager, and a legislative consultant at the Israeli Parliament.He has a BA in political science and an MBA.

  
Wednesday, November 2nd
  
19:00
Online Webinar

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